Google Ads Training: From Account Set Up to Ad Launch in 4h

About this Google Ads Training Workshop

In this 4h workshop you will learn all the key aspects about how to use Google Adwords to drive traffic to your website.  This hands-on Google Ads training workshop will teach you how to set up your Google Ads account, navigate the landscape of campaigns, ad groups, ads, keywords and conversions. By the end of this workshop you will be ready to launch your tailored Google Ads campaign. This workshop is a must for every Singapore entrepreneur, business owner or marketing manager, who is engaged in digital advertising.  Google Adwords allows you to target an audience that is actively searching for a particular product or service, an ideal time to ensure your business is listed in the search results.

Takeaways from Google Ads Training

  • Set up an Adwords account
  • Underst campaigns, ad groups, ads and different keyword types
  • Learn how to use the Google Adwords Keyword tool
  • Learn about ad extensions
  • Understand Attribution Models & Setting up Conversions
  • Create your own tailored ad copy
  • Develop a helicopter view how to strategically utilize google adwords to grow your business

What previous digital marketing related workshop participants say:

“Thanks again for  the Google Analytics workshop the other week, I really learnt a lot!”

“I loved how you were able to break down using social media for a business into smaller, focused components. Having some structure to a concept dominated by chaos will be a huge advantage moving forward in the digital space.”.

“It was a really good workshop, Franziska. Not too long, interesting and useful! I’m glad I came.” .

“Thank you so much! Your workshop was great. I will do more. Really well done.”

“Thank you so much for the insightful workshop. If you have any plans for a more extensive workshop to cover wider topics around digital marketing I will be interested to participate.”

“Franziska Grobler is amazing, approachable and thoughtful. You need this lady in your life. Thank you for putting yourself out there and providing helpful information for us hat-juggling solo entrepreneurs!” 


Please bring a laptop, notepad and pen. Wifi will be provided.

Want to know more? Simply reach out to me:

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    By | 2021-02-25T10:26:51+08:00 October 18th, 2018|0 Comments